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Heidi Fit Creative

Like a well-sculpted body, your business must make heads turn! This means using the right words to capture your customer's attention.

As a copywriter, I can help sculpt a creative business plan for you. This includes brochures, advertisements, Web site copy, and press releases.

Contact me today - info@heidifit.com

Education:            

Arizona State University
Bachelor of Arts: Journalism
Walter Cronkite School of Journalism and Mass Communication

University of Arizona
Major: Media Arts
Gamma Phi Beta sorority, Assistant Social Chair and Correspondence Secretary

Editorial/Copywriting Experience:

Pinal County Lifestyles Magazine (Contributing Writer) Casa Grande, AZ
As a freelance writer, I contributed public interest articles for this monthly publication.  

El Cardon Tequila Bar & Grill (Marketing and Communications Specialist) B.C.S., Mexico
I wrote attention-grabbing press releases, created eye-popping advertisements, developed a database of customer and media resources, established and maintained relationships with the media and customers, wrote Web site content, and planned and implemented marketing ideas to attract Baja travelers to the restaurant.

HMI Advertising (Copywriter/Creative Editor) Tempe, AZ            
I conceptualized, wrote and edited all client projects, which included advertisements, brochures, billboards, and commercials (TV and radio). Clients included Phoenician Resort and Spa, Vail Cascade Resort & Spa, Resort at Squaw Creek, Royal Palms Resort & Spa, and Pointe South Mountain Resort, among other five-star resorts.

Your Vitamins, Inc. (Copywriter) Las Vegas, NV           
I wrote and edited all internal and external communications material, including brochures, catalogs, posters, newsletters, call center scripts, Web site copy, and press releases. In addition, I researched and developed special marketing solutions to improve brand awareness and increase product sales.

Las Vegas Life – Greenspun Media (Editorial Assistant) Henderson, NV
I conducted interviews, researched topics, wrote and edited articles, established relationships with local media, and developed creative story ideas for the editorial calendar. Also, I assisted on photo shoots, tracked circulation numbers, and wrote entertainment articles for sister publication, ShowBiz Weekly.

MLT Vacations, Inc. (Marketing Copy Specialist) Edina, MN           
I wrote and edited creative travel copy to be used in brochures, flyers, advertisements, and special marketing campaigns for MLT Vacations, Worry-Free Vacations, and Northwest Airlines World Vacations. Also, I developed travel agent incentive programs to encourage sales and increase brand awareness.

Ludlow Advertising (Creative Copywriter) Bloomington, MN
I created and produced copy for newspapers, magazines, and television to help clients recruit employees, as well as wrote Ludlow’s quarterly newsletter.

5th Quarter (Contributing Editor, Writer) Eden Prairie, MN
I researched player profiles, interviewed MN Vikings staff and players, and wrote and edited articles.

Additional Skills:
AP style, Quark Xpress, Dreamweaver CS4, Microsoft Office: (Word, Excel, Outlook, Power Point), Facebook, YouTube